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Trade & Innovation : Pharmaceuticals

  • 등록일2011-04-22
  • 조회수6847
  • 분류정책동향 > 기타 > 기타
  • 자료발간일
    2011-03-28
  • 출처
    OECD
  • 원문링크
  • 키워드
    #Pharmaceuticals
  • 첨부파일

Trade & Innovation : Pharmaceuticals

 

 

EXECUTIVE SUMMARY


This study on trade and innovation in the pharmaceuticals sector builds on the previous papers on trade and innovation by the Trade Committee, and most recently a study focusing on the chemicals sector.


Various linkages between trade and innovation are highlighted in this paper. First, global sales have always been an important source of revenue for large pharmaceutical companies, and the revenues from global sales have provided incentives and funds for research and development (R&D) investment for future innovation. Global sales of pharmaceutical products, in turn, mean global diffusion of advanced medical technology and benefit importers in terms of improved health, an essential basis for future growth and innovative capacity.


Whereas competitive pressure from new substitutes and generic drugs are putting pressures on the profitability of pharmaceutical companies, globalisation is providing new sources of innovation. More clinical trials are being carried out in emerging economies, and R&D activities are becoming more globalised. Organisational innovation has been taking place to improve performance of global R&D activities. Growth of emerging markets is providing new opportunities of global sales for pharmaceutical companies, and challenges to devise innovative marketing methods to penetrate non-traditional markets.


mergers and acquisitions (M&As) involving emerging markets are gaining ground, in order to secure a foothold in these markets as well as to enhance R&D collaboration. From the side of the companies in emerging economies, M&As are an instrument to transfer skills and technologies to foster innovative capacity as well as to capture market opportunities.

 

 

 

.......(계속)

 

 

 

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